The OnlyFans creator economy is hard to benchmark with raw dollars alone. A $5,000/month creator might be top 8% platform-wide but only top 35% within their niche. A creator with 100% subscription income looks identical to one with diversified revenue — until subs churn. We built four indices to capture these dimensions in numbers journalists, agencies and creators can actually quote.
Each index is normalized to a fixed scale (0–100 for three of them, raw count for the fourth), uses publicly disclosed source data, and refreshes quarterly. The math is open — see each index page for the formula and worked examples.
The four indices
Why we built them
Three reasons:
- Niche-fair comparison. Platform-wide percentiles are heavily distorted by celebrity-tier outliers. A solid fitness creator earning $5,000/month places in roughly the top 8% platform-wide but only the top 35% of fitness creators. Which figure is actually useful? The niche one. NPI captures it.
- Trajectory vs revenue. Raw monthly revenue doesn't distinguish between a creator on a sustainable upward trajectory (high cadence, growing audience) and one peaking before burn-out. CVI does.
- Fragility detection. Two creators earning $1,000/month look identical until subscription churn hits the one whose income is 95% subs. RMS surfaces that risk quantitatively.
How to cite
Each index page includes a worked citation example. Generic template:
For interactive use, every index is calculated automatically in our income calculator — enter your numbers, get all four scores back.
Underlying data
All four indices draw from:
- Fenix International Ltd FY2024 audited filings (UK Companies House) — for platform-wide revenue and account totals
- Agency creator-management panel data (three independent firms, anonymized) — for niche-level income distributions
- Similarweb traffic-by-country data — for geographic context
- Public reporting (Forbes, Variety, etc.) — for celebrity-tier income disclosures
See our methodology page for the full sourcing approach and update cadence.